Far from saving you time, multitasking cuts your productivity by a whopping 40 percent? Most researchers now agree that there’s actually no such thing as multitasking. You may think you’re taking part in a conference call, writing a report, and texting with your spouse all at the same time, but what your brain is actually doing is switching non-stop among these different activities. That’s costing you both efficiency and brain cells.
The problem is, like many things, multitasking may be bad for you but it feels really good. That’s because as you switch from task to task, your brain reacts to the feeling of newness with a jolt of dopamine–the same brain chemical that causes heroin addiction.
Fortunately, you can get off the multitasking treadmill, and regain your efficiency. Here’s how. http://ow.ly/QYkme